residential
What do all of these below photos have in common? None of the furniture is real. They are all products of the virtual staging service we offer. Redfin recently posted a blog post about the benefits of virtual staging and we were quoted, sharing its praise. Check out the article to learn more about the power of virtual staging which can be effective, affordable and quite easy.
Art walls have become quite trendy in recent years, and they take up space while also providing some beautiful colors and contours to aid the furnishings in creating a tone and feel for the space. This particular apartment, somewhat of a tight space, brings in a fresh breath of air with the art wall in lieu of a tv. A lovely respite away from screen time.
When there isn’t a ton of space to shoot, extra content can be produced by examining the room on a smaller scale and shooting vignettes. Often I’ll move designs around in a space just to create a shot with the atmosphere of the room consolidated into.a single view point.
In NYC there are plenty of small spaces, which is why having a wide angle lens can help. But often the help that comes in capturing these shoots is in the designer, and how the space is laid out and utilized. It’s always easier to shoot a beautiful, well designed space.
Here are some amenities for a new development in Long Island City, featuring a game room, lounge, gym and lobby.
Often with our clients, when we first begin the process of shooting, we’ll take some handheld photos of the space sot he client can better see how the space looks through the lens to understand what can be captured. We usually give a few choices to the client before we mutually finalize the correct angle to shoot a room, but sometimes a client needs more than one angle. Here, in four photos, is a living room shot in a few different ways. I would usually push the client in a certain direction but there is value to each of these different perspectives. Which would you choose?
Most studios are either one interrupted area or an annexed area but the studio below has a more interesting layout. Were the bedroom to have windows and a door, it could be legally called a bedroom but it remains a studio, and a unique one to boot.
This has definitely been touched upon in other posts but it’s so wonderful when a space is artfully lit so that most of the work of a photographer is already done. That isn’t to say there isn’t a skill in finding the light, much like a photographer would shoot in natural light but since the photos are shot to highlight the space, and the lighting of a space like below does the same, it makes for a more harmonious shoot when those two factors work in tandem.
There’s something about wallpapers that just gets me so excited. Maybe it’s the color, maybe it’s that I’m a sucker for patterns, but wallpapers truly inspire joy and I love when I’m entering a home to shoot and there is wallpaper everywhere. Sadly, only one room in this unit had wallpaper but it was enough to fill my fix.
Outside of the city, in New Jersey, there are tons of developments in the process. Some of which are nestled right at the train station so you can easily get to the city, or wherever else you need to go, at your doorstep.
In real estate photography, catching the views is essential to a solid photo. When the weather is clear for a shoot like this, it’s truly kismet. The weather in New York changes so frequently that, except in parts of the summer, you never know what you’re going to get. There are ways to retouch a photo to make it appear as if it were sunny but it’s always better to take photos of the real thing.
Light is a photographer’s tool, and once can never have too much of it. Typically, the higher up you climb a building in NYC the more light you have, and when you pair that with impeccable design its easy to take a great photo.
New York is full of pre-war buildings that just look boring and bland on the outside, but inside they can be a treasure trove of wonderful design and artistry. Take this 3-bedroom unit in the Bronx, just shy of the Manhattan border.
It’s interesting how the architect/interior design hat can be shared by many professionals, the two roles are not necessarily mutually exclusive. Take this apartment, for instance, which was a gut renovation by an architect who also designed the home, quite beautifully. The kitchen was opened up, and the kids room was divided to allow for privacy between the two children.
The area around Columbus Circle is continuously getting built up and this address is one of the newer properties in the neighborhood. With high ceilings and plenty of natural light, the lobby to this building is a warm welcome to visitors.
Designers will often ask for a photographer of themselves in a space to represent their business. Though my experience in photography stems in interiors, I’ve often had to get resourceful and figure out how to shoot subjects associated with spaces: food/beverage, products, and people. This designer created a wonderfully serene atmosphere with the furnishings selected for the space, and her outfit, luckily, accompanied it quite well.
Flipping brownstones in Bed-Stuy seems to be a hot game right now, and why wouldn’t it be? Flipping homes can be highly lucrative and the neighborhood of Bedford-Stuyvesant is primed to be the next Bushwick (if it wasn’t already - and if it weren’t for the pandemic). Shooting this space was tricky as the owner wanted us to capture the garden at dusk, which, when you see it, makes sense, but we were losing light shooting the rest of the space as night grew closer. Luckily we shot the basement last, which didn’t have much available light, and we got the perfect garden shot as the sun disappeared.
Shakuff is a lighting company that designs floor lamps, to pendant lights, to chandeliers - to any other kind of light fixture you can imagine and this property was the house of Shakuff - owned by the eponymous company head, and filled with more light fixtures than you could dream of.
I was only recently made aware of the Shaker Houses and their wonderfully hygge-like design. This walk-up building featured a small handful of units that had beautiful cabin-esque touches that made you feel like you had stepped out of the city and into the Catskills.
